Karmazin CEO of Sirius talking about innovating or dying - he has a great answer “I’m not innovating from 9AM to 12PM†it’s something you do all the time. I completely agree with this because many corporations and executives have a tendency of lip servicing innovation because it’s some how sounds like they are actually doing something.
Kodak has had to overhaul it’s business and move away from film after 120 years. Perez CEO of Kodak basically said we are not eating our own dog food - employees when asked, themselves were not using film. In this case, culture needed to be changed by establishing a team that would move products to the digital level.
LG’s Yong Nam talking about innovating in an economic downturn - your best ideas come during distress. Speaking a common language in their case English is important to debate and discuss ideas.
Innovation in my viewpoint from the context of idea generation is part culture and part process. The culture needs to accept ideas from wherever they arise and then through community effort define areas of value. The process needs to be flexible, work in non-linear ways and filter ideas down to a concentrated value proposition.
